The TikTok scheduler
music rollouts deserve.
Built for production companies, indie labels, and artists coordinating posts across multiple TikTok accounts during release windows. Skip the same-hour collisions. Amplify the cadence.
Generic schedulers weren't built for release cycles.
Music rollouts have rules: artist, label, show, and production house all post during the same week. Same-hour collisions kill reach. Staggered cadence amplifies it. Cadence is the only scheduler that understands the difference.
Multi-brand calendar
Connect every TikTok account in your rollout — artist, label, show, production company — to one unified calendar. See collisions before they happen.
Release-cycle scheduling
Schedule a 7-day, 14-day, or 30-day rollout across multiple accounts in one operation. Cadence enforces minimum gaps so no two posts step on each other.
Per-brand voice
Caption + hashtag templates per connected account. The label's voice isn't the artist's. The show's voice isn't the production house's. Cadence keeps each lane clean.
Direct publish
Built on TikTok's official Content Posting API. Videos publish directly at the scheduled time — no notifications, no manual taps, no drafts queue.
Performance pulse
View counts, likes, comments pulled back automatically after posts publish. See what cadence worked. Tune the next rollout.
Team handoff
Production company stages posts for the artist's account. Artist approves. Cadence publishes. No copy-paste captions in DMs at 2 AM.
How Wish You Were Here uses Cadence.
WYWH is a Los Angeles live-music session series produced by Bigger Dreams. Every episode involves coordinated posts across the show's TikTok, the featured artist's TikTok, and our production company's TikTok during a 7-day release window. Cadence was built to solve that — for ourselves first, now for everyone running the same play.
Episode drop day
Show account leads with full episode reveal at 12 PM PT. Artist account follows with their performance clip at 4 PM. Production house drops behind-the-scenes at 8 PM. Three accounts, one campaign, zero collisions.
Trailer week
7 days before drop, Cadence schedules teaser clips across 4 accounts on a staggered 12-hour cadence. The algorithm sees consistent activity. The audience sees momentum.
Post-drop tail
3 days after drop, performance dashboard surfaces the top-performing clip per account. Cadence drafts the next-rollout brief from what worked.
Three steps from sign-up to scheduled.
Connect your TikToks
Sign in once per account via TikTok's official OAuth. Add as many accounts as your rollout covers. No password sharing. No screen-mirroring tools.
Upload your videos
Drag videos in, write captions (or use brand templates), set the schedule. Cadence enforces gap rules across all your accounts automatically.
Cadence publishes
At each scheduled time, the post fires through TikTok's Content Posting API. You get a confirmation. The post goes live. No human in the loop.
Start your first 10 posts free.
No credit card. Connect a TikTok account, schedule your first rollout, see the calendar in action.
Get started →